Statement Frau Beauty from February 29, 2024

To our valued community,

we want to address a situation that has arisen in connection with a review of our product by the influencer Frau Beauty.

We wish to clarify our position and the actions we have taken. Our goal is to be transparent with our community and to share facts.


A brief overview of the facts

To give our community a clear overview of the events, we have created a timeline that details every relevant step in this matter.


Frau Beauty reviews our Tepezcohuite Bar

Frau Beauty tested our Tepezcohuite Bar without prior contact with our team. We were thrilled about this video, especially since our company had only been in existence for a few months at that time.

Here is the link to the video.


Our reaction to Frau Beauty's review

We released a video responding to Frau Beauty's review and providing further details about our product.

⚠️ Attention: We have never claimed that Frau Beauty recommended our product.

Here is the link to the post.


Looking forward to "Die Höhle der Löwen"

Before our appearance on "Die Höhle der Löwen", our co-founder Verena posted a video on her personal TikTok mentioning Frau Beauty's review as part of our company's history.

⚠️ Attention: Verena has never claimed that MrsFrau Beauty recommended our products.

Here is the link to the video.


The last video mentioning Frau Beauty

Trang, a creator we regularly collaborate with, mentioned in her video that many have reported about Viva Maia, including Frau Beauty.

⚠️ Attention: Trang has also never claimed that Frau Beauty recommended our products.

Here is the link to the video.


Public attack by Frau Beauty

Frau Beauty released a video in which she claimed to have become a "victim of fake news" by Viva Maia and we claim she was thrilled about the product.

⚠️ This is a false statement of fact: We have merely reported on her review and never said she recommends our product. This is clear in all videos.

Here is the link to the video.


Our statement from July 2023

Following her claims, we contacted Frau Beauty directly via social media and email and publicly responded to these accusations to clarify misunderstandings.

⚠️ Attention: Despite our efforts to engage in constructive dialogue, we received no response from Frau Beauty.

Here is the link to the video.


Frau Beauty's latest video

Frau Beauty has reposted her video on TikTok and Instagram.

⚠️ Attention: Since July 2023, we have made no mention of Mrs. Beauty and therefore do not understand why she is attacking us again. Frau Beauty has also never contacted us.

Here is the link to the video.

Our New Statement

In light of recent developments, we, Viva Maia, wish to express a clear position regarding the statements and actions of Mrs. Beauty. Our brand focuses on providing high-quality natural cosmetics from Mexico and places great emphasis on transparency and honesty in our interactions with our customers and the public.

It is with regret that we note false factual claims about our interactions with Mrs. Beauty are being spread on social media. We have never claimed in any of our communications that Mrs. Beauty recommended our product. Our mentions were solely regarding her review of our product, which occurred without prior knowledge or involvement of our team.

It is important to emphasize that the use and influence of social media carry significant responsibility. The dissemination of inaccurate information can have substantial effects on young companies. Therefore, it is our concern to point out the importance of factual accuracy and to underline the importance of responsible handling of public statements.

We hope for a swift resolution of this matter and remain open to dialogue to clarify the existing misunderstandings.

Thank you,
The entire Viva Maia Team